As a life coach, communicating with your clients is the cornerstone of your very business.
If you want to grow your life coaching business, you need to be able to meet your clients wherever they are.
This brings us to the power of video conferencing.
However, life coaches must understand that not all video conferencing is created equal. While you want to expand your client base with virtual coaching, work-life balance is also important. You love to help your clients, it must be within acceptable hours.
That brings us to the importance of doing video conferencing through your online appointment book. This is the best way for life coaches to offer video conferencing.
As you will see, it gives you the flexibility to connect with your clients wherever you may be (and therefore the opportunity to save costs on travel) while giving you more work-life balance and control over your schedule.
The Benefits of Video Conferencing
- Expand Your Client-Base with Virtual Coaching
The combination of your unique role as a life coach and the technology-fueled time that we currently live in puts you in a position to expand your client base with virtual coaching and video conferencing in particular.
Not only can you extend your client-base beyond your own city but you could even extend your client base beyond your own country as well. Video conferencing makes it possible for life coaches to no longer be constrained by location.
Video conferencing also makes it possible to expand your services as well. For example, you could much more easily offer group-based coaching. Without such technology, it may not have been easy to find a group of similar clients who all happened to be located all within the same area.
With video conferencing, physical borders are broken down and you have the ability to expand your client base and your services as well.
- Reduced Costs
Travelling to see your clients can take a sizeable portion of your revenue. Another benefit of video conferencing, then, is that you cut costs associated with travel.
Keep in mind that travelling doesn’t just involve the direct costs associated with driving (i.e. gas, etc.), either. Time spent on the road means lost time as well. And for service-based businesses like life coaching businesses, time is quite literally money.
Did you know, for instance, that the average commuter spends more than 42 hours in traffic? That’s more than a standard work week.
Simply put, the more time you spend travelling the less time you are actually spending with clients.
- Increased Flexibility
At this point, we have established you likely have clients in a range of different of cities.
While this is great for business, it means that you spend a lot of time travelling in-between clients. Video conferencing, however, gives you the flexibility to any of your clients wherever you may happen to be at the time.
Further, you do not have to sacrifice business because you are not in the area.
Whether you are in a different city, or in transit or on vacation, video conferencing gives you the tools to theoretically keep your business running a lot longer than it otherwise would.
Additionally, video conferencing allows for a certain intimateness that the phone doesn’t offer.
Also keep in mind that with video-conferencing, you are still able to see the person on the other side of the screen. You can see their facial expressions, body language and so on, which allows life coaches to connect with their clients even if they are not with them in-person.
- Set Boundaries With Your Clients With Video Conferencing Appointments
As you saw above, Yocale makes it possible for you to set up video conferencing appointments through your appointment book.
While life coaching is very rewarding, it can be demanding. Many life coaches find that their clients call them at all hours and as a result, they feel like they are always “on.”
The benefit of video conferencing with Yocale, however, is that you can require your clients to specifically set up video conferencing appointments through your online appointment book.
You can customize your hours and services exactly as you want and then require that your clients set up specific appointments, just as they would book an appointment at the dentist, hair salon and so on.
The benefit of this is that it gives life coaches like yourself the ability to achieve a better work-life balance. It also gives you more control over your schedule overall.
Arguably this allows you to provide a better service to your clients because you have the necessary time to prepare in advance as well.
- Streamline Your Booking Process
There is another benefit of scheduling video conferencing through your appointment book. You don’t need a separate booking process for “regular,” in-person visits and a booking process for those who wish to connect with you via video conferencing.
This streamlines your workflow and makes your business much more efficient as a result.
Better Video Conferencing via Yocale
As you saw above, there are specific benefits that come with taking video conferencing appointments through your actual appointment book.
There are also a lot of video conferencing options out there in general, with a classic one being Skype.
Some people, for example, don’t see Skype as being the most professional option. Other options may require that your clients install complicated software in order to actually have a conversation.
If you want to leverage the power of video conferencing, it’s important to choose an option that is accessible – in fact, this isn’t just beneficial for your clients but yourself as well.
Both Join.me and GoToMeeting allow your clients to video conference with you right through their web browsers. Unlike with Skype, you won’t have to worry about exchanging skype names, connection errors and even manual scheduling.
Join.me also facilities screen-sharing, which makes it possible for your clients to see your screen.
Both are great video conferencing options, but this blog post goes into more detail about some of the differences and how this pertains to your business.
How to Set Up Video Conferencing
Step 1: Go to ‘Provider Tools’ and then select ‘Integrations’
Step 2: From here, you will be either able to select ‘GoToMeeting’ or ‘Join.me’
Step 3: Next, you will be prompted to sign into your Join.Me or GoToMeeting account (or create a new account if you don’t already have one) and then to ‘Sign In’ with your account details
Wrapping It Up
Video conferencing allows life coaches to expand their client base with virtual coaching. It also reduces the costs associated with traveling while also giving you the flexibility to run your business on the go.
At the same time, however, Yocale allows you to take appointments through your appointment book for better work-life balance and more control over your schedule.
Integrations like GoToMeeting and Join.me also offer a better alternative to traditional video conferencing options like Skype in that you and your clients can video conference right through your respective web browsers.
Do you want more appointment bookings and growth for life coaching business? Yocale is home to the leading scheduling software on the market. Our easy-to-use calendar gives you the extra hand to both run and drive your business at once. Click here to sign up for FREE or learn more.