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Does your Company Still Need SEO in 2019?

Watch out for the SEO naysayers. 

They know little about SEO or why businesses get traffic from organic search. Your first step to great SEO is in believing that it works; see how your brand actually fits into search engine optimization. The facts will make it clear: Roughy 90 percent of all web users begin with a search engine. 

Your readers look at Google as soon as they enter a web browser. 

Close-to-40 percent of all internet revenue is the result of organic search. This is someone landing on a webpage after doing a search query. Google generates over nine-billion dollars in ads per quarter, and it’s clear. Such are the results of people using search engines. The technology hasn’t changed. 

The big adjustments that do get made are for people trying to cheat the system. Any rise in black-hat methods only results in the relevance of legitimate SEO. “Digital crime” makes SEO more necessary. At the very least, online commerce needs SEO to keep the dark web at bay. You’ll also find 2019 centered around SEO because of the technology we have. 

Everywhere you look online, there’s a reason to improve search engine optimization. 

Schema: When Computers Grasp Every Words

Schema algorithms give web technology a better understanding of words. Words tell the search engines what our businesses are and what they can do. A third of all websites actually use the schema code. The same sites account for roughly half-of-all-first-page results on Google. 

You need SEO in 2019 because web technology can only understand you through words

– What is Schema 

Schema markup details about content when robots crawl websites for data. Your competitors could be relying on schema behind closed doors. Schema immediately puts you in the top-50 percent of SEO results. 

– When AI Makes its Mark 

Artificial intelligence, with its vast thinking skills, is still limited to what users put in to words. Ask yourself: Does AI make decisions on its own or through the SEO search engines have always used? The AI robots weren’t created to make cappuccinos; they were instead designed for search engine results. 

– Indexing for Script, Voice and Video 

Video and voice are mediums to extract data from. That data gets made into scripts, which Google uses to highlight keywords as found in videos or when people speak in searches. The data gets compiled, which search engines then use for SEO. 

Your Industry Leaders, They are Using It

A look at the top corporations, while deploying vast resources, many of them are getting hit with penalties. What’s surprising is that the penalties are for things that clearly defy the rules of Google. Why would top brands, with all the insights they have, act on such black-hat SEO? 

It’s not because they are evil or bad people. Many of them are certainly ranked as geniuses. They break the rules because SEO that works is as good as money. They feel the pressures of and the competition behind real SEO. You either have it or sink. 

Amazon has an increase of its customers by 738% only after following the rules. 

– The Well-Kept Secrets 

Search engine optimization may seem like a myth when it’s kept as a dark secret. Many successful brands aren’t writing blogs about SEO or how. 

– Paying the Firm to Do It 

Tops brands don’t need to be SEO specialists. Unlike small businesses doing it all alone, corporate SEO is often the work of SEO firms. Don’t gawk if you don’t see it on the news—regarding how SEO is making the corporate world rich. 

How SEO Builds Trust and Credibility

Getting a clear picture of why SEO is important is central to you using it with effect. Here are ways to make the most of SEO and how you deploy it: 

  • Content Above all Else: Create content. Share it on different platforms, but use themes and words that identify who you are no matter where you’re found.
  • Speaking to the Search Engines: The strategies you develop can only work when you’ve considered your audience. Yes, people are important, but adjust your content to work with search engines also.
  • Social Confirmations: Get people involved with your content. You don’t need social media, but you do need people to write reviews and comments that relate to your brand.
  • Building Your Brand History: Keep a consistent pattern going, and avoid long delays between the last time you posted and the next you will.
  • Getting Placed on the Map: Google gives you a pin on Google Maps when you summit coordinates through Google My Business.

Does Your Brand Still Need SEO in 2019?

The simple answer is: Yes! 

Among the major factors that slow your online marketing are the clueless, newbie trends. These get started by enthusiasts who call themselves SEO buffs but have no proof to back up their claims. It’s easy to get caught in the “web” of misconceptions for this reason. We take a look at the facts to guide us instead. 

Go into 2019 with a bang by respecting SEO and measuring your performance by it.


Lianna is a digital marketing junkie to the extreme with a knack for social media marketing strategy and implementation at She is not only extreme in her work but also in skydiving and bungee jumping when she needs some refreshing. 

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