From a business-perspective, repeat customers are a lot more valuable than new ones.
Not only do they spend 67% more than new customers, but they also refer a lot more customers than new ones as well.
That means that any tactic or method you can use to drive repeat business will, by default, increase your profits. And in a nutshell, that’s exactly how rebooking reminders can maximize your profits.
Sure, you could ask your client to rebook with you after their appointment has ended, but chances are you will forget. That’s why automated rebooking reminders (offered through scheduling software) is a much better idea.
Indeed, when it comes to keeping your calendar full and your profits high, scheduling software is every appointment-based businesses’ secret weapon.
This is true whether you run a dog grooming business, a hair salon, a medical spa or any other type of similar business where people are required to make appointments.
Such software allows people to set appointments at times that are best for them (therein increasing your online appointment bookings) and to reduce no-shows with automated client notifications. And this is only the tip of the iceberg.
As you will see, the best software is designed to maximize profits at all corners, and rebooking reminders are another such example.
In short, if you want to maximize your profits, choosing a scheduling software with rebooking reminders is critical.
What Are Rebooking Reminders?
Perhaps you’re wondering what rebooking reminders are, exactly.
Rebooking reminders give your clients an opportunity to set appointments with you at a later date.
Here’s the thing: your clients are just as busy as you are. If you don’t get them to rebook with you right away (and remind them to do so) you could lose that customer forever – even if your service was top-notch.
Again, repeat customers are key to maximizing your profits.
The more time that passes after their initial appointment, the more opportunity there is for “life” to get in the way.
They may forget to make an appointment for weeks or months on end. Even this alone means a lot of missed opportunities to increase your profits (indeed, you want to get them back you as soon as possible).
Moreover, they may get so busy that they completely forget about that wonderful treatment and service they had forever.
Here at Yocale, we estimate that rebooking reminders drive an additional 30 to 50 percent more visits every single year.
This is exactly why rebooking reminders are so valuable. They get customers back into your office in a faster amount of time and, in some cases, even prevent you from losing a potential customer forever.
Further, the more opportunities you give your clients to receive your treatment and/or service on a regular basis, the more likely they are to see benefits from those treatments. This, in turn, also drives more customer loyalty as well.
It’s a powerful cycle that appointment-based businesses need to tap into.
Why Automated Rebooking Reminders Are Key
There are likely any number of ways you could encourage clients to rebook your services. You could even ask them yourself right after their last appointment.
The problem is it’s just not an effective way to manage your business.
The technology exists for you to set up automated rebooking reminders via a scheduling software. Although your client may have left your office without rebooking, automated rebooking reminders allow you to send out texts and/or emails at strategic times so that they will visit you again sooner.
What’s the best time to send out a rebooking reminder?
That’s right – a few days before you’d like to see them again.
People need that gentle push. However, also remember that people actually appreciate these reminders because it means less for them to remember. Not only is it beneficial for your bottom line, but it’s also good service, too.
How To Maximize Your Profits with Rebooking Reminders
So, have we convinced you that rebooking reminders are key to maximizing your profits?
If so, you may be wondering how to go about setting up rebooking reminders for your own business.
If this sounds like you, the first step is to find a scheduling software that offers rebooking reminders. Yocale is leading option on the market and it’s entirely free. It’s also cloud-based, which means that there is no need for complicated installation and so on.
All you need to do is sign up.
How To Set Up Yocale Rebooking Reminders
If you are already a Yocale user and you’re looking to set up rebooking reminders and other client notifications, check out our Help Desk here. You will find step-by-step instructions on how to use our software.
The Bottom Line
If you want to maximize your profits, customer loyalty is key. And there is no better way to generate loyalty than to use rebooking reminders to encourage clients to come back sooner than they otherwise would – and to prevent them from leaving forever.
Remember – the more you can get the same clients back into your office, the more opportunity you have to build relationships and for them to see the benefits of a particular treatment or service.
That’s exactly why rebooking reminders are so powerful.
What has your experience been with rebooking reminders? Anything else you’d like to share about online appointment bookings? We are very curious to hear more about your experience below.
Yocale is the premier destination for scheduling software today. It’s also free. We also offer a range of various business-related tools – again, at absolutely no cost. Click here to sign up or learn more.
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